On telling people about my biggest ambition of making everyone who comes to La Lune for a service afterward, become a friend of mine, I received responses such as “You’re daydreaming”, “You’re naive”, “You cannot go big with this thought”, “You cannot scale up your business by doing so”. I just smiled and kept doing what I put my mind to.
Consequently, as you might notice easily from my works, I celebrate the courage and bravery of ordinary human beings to be vulnerable enough to connect with their deepest layers, enabling the light and the shadow to reflect in the corner of their hearts.
I speak to them by the language of my heart and so do they. Isn’t it the first step to becoming friends?
When working with your brand, I will use this empathy and focus to ensure that the personality and tone of your brand is always at the forefront of everything we create together. An example of this can be seen in my latest published work, a book project called What Do We Live For (Phuc Hung Books, 2021) which you can view here
